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Keyword Research

Go to SEO → Keyword Research to discover what your ideal customers are searching for. Enter a seed keyword, select your target country, and click Analyze Keyword. GTM Suite pulls live data from Google and Bing and returns: Primary metrics:
MetricDescription
Search VolumeAverage monthly searches
CPCCost per click in USD
CompetitionLow / Medium / High competitive density
Search Trend Chart — Area chart showing monthly search volume over the past 12 months with a trend percentage indicator. Related Keywords table — Sortable list of related terms with volume, CPC, and competition. Save any keyword to your library with a single click, or export all results as CSV. SERP Analysis table — The current top-ranking pages for the keyword, including domain, title, and a direct link to each result.

Saving & Classifying Keywords

Saved keywords are tagged with a search intent type:
IntentMeaning
CommercialResearching products/services before buying
TransactionalReady to take action or purchase
InformationalLooking for answers or education
ConsiderationComparing options
Keywords can also be linked to an ICP Profile to keep your keyword strategy aligned with your buyer personas.

Saved Keywords

Go to SEO → Saved Keywords to manage your keyword library across the workspace. The table shows all saved keywords with volume, CPC, competition, intent type, and saved date. You can:
  • Search by keyword name
  • Filter by intent type or ICP profile
  • Sort by any column
  • Update intent for any keyword inline
  • Bulk delete with multi-select